Active project / MVP
MindPlay Sport
School sport is one responsibility carried through too many disconnected tools.
MindPlay Sport brings school operations, team communication, mental-performance work and AI-assisted risk review into one protected institutional environment. The MVP shows the product model; a controlled school pilot must establish how it works in daily use.
School sport is one system run through disconnected tools.
Administrators coordinate schools and teams. Coaches manage training and communication. Parents need trusted context. Athletes need structure and support. When those workflows sit in separate tools, the organization loses a shared operating view.
The product turns daily operations into one protected loop.
Each school gets a protected environment while the wider sports organization keeps shared structure and oversight. The product links the work that already happens every day instead of asking teams to manage another isolated tool.
Participants
A multi-tenant operating environment designed around institutional boundaries, participant roles and shared workflows.
System outcomes
Connected modules
- 01Operations
Schools, teams, calendars and role-based access
- 02Communication
Messages, tasks and team coordination
- 03Safeguarding
AI-assisted monitoring for responsible human review
- 04Mental performance
Exercises, routines and progress support
- 05Analytics
Participation, activity and operational visibility
- 01Onboard
Set up schools, teams, roles and access.
- 02Coordinate
Align calendars, tasks and daily operations.
- 03Communicate
Keep team conversations in the shared context.
- 04Review
Surface potential risk for authorized human review.
- 05Develop
Connect mental performance work to team activity.
Feedback loopWhat the organization learns informs the next operating and development cycle.
The MVP has a working interface. It does not yet have field proof.
The current screens show organization oversight, communication monitoring, messaging, tasks and calendar coordination. They are product artifacts from the build process, not evidence of adoption or measured outcomes.
- 01 / OnboardOrganization managementSchool administrators
Schools, teams and permissions follow one operating model.
- 02 / CoordinateTasks and calendarsCoaches, athletes and parents
Schedules, responsibilities and updates stay in shared context.
- 03 / CommunicateSecure messagingTeams and responsible staff
Conversations remain connected to roles, teams and activities.
- 04 / ReviewAI-assisted safeguardingAuthorized reviewers
Potential communication risks become visible for human review.
- 05 / DevelopMental performanceAthletes and coaches
Exercises and progress sit alongside everyday sports activity.
MindPlay Sport /
Explore the working product interface
- 01
Starting belief
School sports needs more than team management.
The product thesis joins operations, safer communication and mental performance in one institutional system.
Project strategy and product brief - 02
Artifact
The core operating model is visible in the interface.
Dashboard, messaging, tasks, calendar and monitoring screens show how the modules connect. They do not show how schools will use them in practice.
Current MVP screens - 03
Product decision
Institutional boundaries and human review stay inside the product model.
Each school has a protected environment. Potential communication risks are surfaced for responsible people to review.
MVP scope and compliance planning - 04
Next evidence
A controlled school pilot must test the full loop.
The revised plan proposes an initial cohort of 10 to 20 schools. Pilot terms and success criteria still need agreement with a partner.
Revised growth plan
Shared infrastructure creates different value for each participant.
Sports organizations
- Shared oversight across schools and teams
- A multi-tenant structure that can scale by institution
- One reporting context for operations and participation
Schools and coaches
- Fewer disconnected workflows
- Communication tied to team context
- Earlier visibility of potential safeguarding concerns
Athletes and families
- Clearer schedules, tasks and expectations
- A more controlled communication environment
- Mental performance support inside the sports routine
The market is documented. Pricing and revenue still need field proof.
The business plan points to a large US school sports segment and an institutional SaaS model. Those figures establish context. They do not prove demand, a working price or a repeatable sales process.
- 19,500 to 19,800US high schools
- SKWD business plan, 2024 to 2025
- A sizeable institutional segment if the operating model transfers.
- 8.2M+High-school sports participations
- SKWD business plan, 2024 to 2025
- A large participant base sits behind each school relationship.
- 10 to 20Schools in the planned validation phase
- Revised growth plan
- The first cohort is intended to test pricing, onboarding and sales-cycle assumptions.
- 3 to 5Planned reference implementations
- Revised growth plan
- Reference cases are the proposed bridge from validation to repeatable sales.
- Primary buyers
- Sports organizations, schools and academies
The institutional buyer manages the environment while coaches, athletes and families use role-specific workflows.
defined - Revenue model
- Recurring institutional SaaS
Recurring SaaS revenue is the intended model. No earned revenue is claimed.
defined - Pricing proof
- To be tested in the first school cohort
Pricing, sales-cycle length and onboarding remain explicit validation questions.
planned - Capital requirement
- Public amount not yet specified
Capital would support MVP integration, pilot validation, US legal review and reference implementations; no public amount is currently set.
open
The next release is field evidence, not a longer feature list.
Validation gate
A school can run the core loop responsibly.
Gate not yet passedWhat must be true
- to agreeOperational fit
A defined cohort can onboard, assign roles and coordinate work in a real school setting.
- to agreeDaily use
Messaging, tasks and calendar are used by the agreed participants during the pilot.
- openResponsible review
Potential-risk alerts follow an approved human review and escalation process.
- definedLaunch readiness
US legal review covers consent, access, data handling and the intended use of monitoring before commercialization.
SKWD can carry the product into a pilot. The partner must carry the real setting.
SKWD carries in
- The current organization, messaging, tasks, calendar and monitoring modules
- The multi-tenant product architecture and institutional workflow
- An explicit record of product assumptions and decisions
This venture adds
- School-specific pilot configuration
- A safeguarding review workflow
- Mental performance inside the daily operating loop
External proof needed
- A school network with an accountable pilot lead
- Safeguarding and compliance review
- Observed workflow, adoption and user feedback
Next step
Turn the interface into field evidence.
Bring an accountable pilot environment, institutional access or safeguarding expertise. We will agree the scope and validation gate before deployment.
MindPlay Sport is an active product in development. Product scope, timing and commercial assumptions may change through validation. Compliance references describe launch-readiness requirements, not completed legal certification.